GA4 is a web and app analytics tool that tracks user behaviour and site performance. It provides insight into user engagement on site, from page views to conversion.

How it links with paid search: By linking GA4 with your paid search campaigns, you can measure key metrics like traffic, engagement and conversion paths. This helps us optimise campaigns for stronger ROI by identifying which activity drives the best results.

GTM is a tag management system that deploys marketing and analytics tags on your site, enabling tracking and remarketing audience creation.

How it links with paid search: GTM simplifies tracking for paid search by enabling conversion tracking (e.g. form submits, phone clicks, purchases) and measurement. It ensures campaign data is accurate and actionable.

Merchant Center uploads and manages product data, making your inventory eligible for Shopping ads and free listings on Google.

How it links with paid search: By syncing Merchant Center with your paid search account, you can run Shopping ads that showcase your products directly in search results, complete with images, pricing, and availability. This drives high-intent traffic and purchase on site.

★★★★★

I engaged JB Digital Media as a researcher from the Black Dog Institute, Sydney, Australia, for my research in using digital marketing for suicide prevention. Joe from JB Digital Media, was exceptionally helpful and thoughtful, identifying areas where my campaign could be improved with great initiative.

The work helped many people find help at the right place at the right time. His campaign performed excellently, and I will certainly work with him again in the future.

★★★★★

Joe has been running ads for my business Plumbing Express for over a year now. The Plumbing space is highly competitive on Search and Joe has been great in putting forward and running new tests and tactics to combat this and get ahead of competitors.

We've seen strong revenue come off the back of his work and would recommend him to any business.

★★★★★

I cannot recommend Joe highly enough! As a business owner of a wellness centre he has taken the stress away from my digital marketing. He’s driven sales beyond my expectations, with bookings growing exponentially whilst also becoming much cheaper to deliver. Anyone who works with Joe will see the results for themselves.

★★★★★

Joe played a significant role in our business's inception. He not only connected us only with a talented web developer and copywriter who helped us establish a strong online presence, but also lent a hand in our overall marketing efforts. Additionally, his support extended to launching a profitable Paid Search campaign, ensuring a swift and steady influx of new clients as we continue to grow.

★★★★★

Joe at JB has been super helpful from developing my ads marketing plan and helping me improve my website for my chiropractic business over the last six months. I’ve seen a lot of traffic now coming towards my marketing campaign through Google. I’m getting more bookings more clicks and a lot more phone calls for people inquiring about making appointments with my business. I highly recommend Joe and his services!

★★★★★

Joseph has done an amazing job to help grow my medical practice over the last 18 months. He came recommended to me from a colleague and I would have no hesitation recommending him to anyone looking to grow their own business.

★★★★★

Joe took on our account last year and from the first week was very proactive and attentive to what we needed to improve. We immediately noticed a huge improvement in successful leads. Month to month we have been growing in all aspects and can’t be happier with his services. Would highly recommend Joe.

★★★★★

I've worked with Joe for a few years now for my business Your Functional Therapy and would recommend him to anyone looking to increase their client base.

He's managed our Social and Search advertising and we've seen great growth from his work, he's even helped us in expanding to new markets successfully. Highly recommend Joe!